In line with Zoho’s CEO Sridhar Vembu, the platform has skilled a rare surge in person exercise, with visitors rising by 100 occasions inside simply three days. In response to this sudden development, the corporate is working exhausting to improve its infrastructure to deal with the rising demand.
Arratai, the moment messaging app developed by Zoho, is quickly gaining recognition and posing sturdy competitors to WhatsApp. The app, which is a homegrown various, has climbed to the primary place within the social networking class on numerous app shops.
In line with Zoho’s CEO Sridhar Vembu, the platform has skilled a rare surge in person exercise, with visitors rising by 100 occasions inside simply three days. In response to this sudden development, the corporate is working exhausting to improve its infrastructure to deal with the rising demand effectively.
“We’ve confronted a 100x improve in Arattai visitors in 3 days (new sign-ups went vertical from 3K/day to 350K/day). We’re including infrastructure on an emergency foundation for one more potential 100x peak surge. That’s how exponentials work. As we add much more infrastructure, we’re additionally superb tuning and updating the code to repair points as they come up. We’ve all-hands-on-deck working flat out,” Vembu posted on X.
Perplexity CEO hails Arratai’s success
The unprecedented success of the app has additionally been acknowledged by Perplexity CEO Aravind Srinivas, who has congratulated Zoho over the feat.
“Congrats to Zoho for a really profitable launch!” he posted on X.
Piyush Goel joins Arattai
Union Minister of Commerce and Trade, Piyush Goel additionally joined the made-in-India app alongside together with his crew.
“Nothing beats the sensation of utilizing a #Swadeshi product. So proud to be on@Arattai, a #MadeInIndia messaging platform that brings India nearer. My crew and I are on board and are trying ahead to additionally connecting with you right here,” he posted on X.

