It’s that point of the yr in opposition to a tricolour is seen in each nook and nook of the nation with everybody, from toddlers to Senior Residents, Taking Delight in Celebrating Independence Day. Nevertheless, the identical zeal is to not be seen within the nation’s first bis-resurganized khadi flag manufacturing unit at bengeri in hubballi, as flag sala has darpped for the fourth yr in success. This yr, Sale of Flags has been lowered to only a Quarter of the Earlier 12 months.
Polyester reigns
Regardless of the Hype over the ‘har ghar tiranga’ marketing campaign, gross sales on the bis acknowledged nationwide flag manufacturing unit, which capabilities karnataka khadi gramodyog samyukta sangha (kkgsa) Bengeri in Hubballi, are dwindling because of the modification made to the flag code permitting ‘Polyester flags’, and the overall shift in the direction of the cheaper flags.
The union authorities made the modification to the nationwide flag code of India simply earlier than the asserting of Manufacturing of Nationwide Flags Utilizing Polyster Fabric.
Previous to 2022, The Flag Code Allowed the usage of solely khadi material. Kkgss has been manufacturing bis acknowledged Nationwide Flags Since 2004.
“Final Fiscal, Kkgss Had Offered Flags Value ₹ 1.8 Crore, which was decrease in comparison with the earlier years. This yr, the quantity has gone down additional. Contacted each single khadi sangha that positioned bulk orders with us. The Hindu,
No extra Bulk Orders
Kkgss used to get bulk orders from throughout the nation. However the ‘Har Ghar Tiranga’ marketing campaign and the modification to the flag code have really taken away the benefit that khadi models had. In keeping with bis requirements, the flag unit is required to fabricate solely 9 sizes of nationwide flags, however not the scale of flag talked about within the marketing campaign. Added to this, the polyester material flags are cheaper.
In all, Round 1,200 Individuals, Primarily Ladies, Are Concerned within the Nationwide Flag Manufacturing and Khadi Work in Khadi Items Unfold Throughout the Districts of Dharwad and Bagalkot. The khadi material used for making the flag come from 21 Villages in Bagalkot District, and Remaining Manufacturing Occurs at Bengeri.
“We manufacture in anticipation of orders. Mr. Mathapathi mentioned.
Please of Staff
The plea of khadi works and activists is that the modification to the flag code be reepeled, and it needs to be made obligatory for presidency establishments to buy solely khadi flags. Nevertheless, their plea appears to have fallen on deaf ears.
When the flag code was modification, the then union minister for parliamentary affairs and the current minister for shopper affairs affairs Pralhad Joshi Joshi Had Termed IT TEMPORY Measure to the Hugand For Flags On account of the ‘har ghar tiranga’ marketing campaign. However, even after 4 years, this ‘momentary measure’ continues to be in place.
Historical past of kkgss
Kkgss was estimated on November 7, 1957 by a gaggle of Gandhians and khadi activists LED by Venkatesh Magadi, and others. Unfold over an space of 17 acres, kkgss was thriving at one level of time with 58 khadi sanghas working below it. The institution of the Nationwide Flag Manufacturing Unit, and its subsequent recognition by Bureau of Indian Requirements (BIS) in 2004, Had brieft the smile again on the faces of khadi activists and works. However the modification to the flag code is snatching away their smile slowly.
Printed – August 14, 2025 11:27 AM IST
(Tagstotranslate) Flag gross sales in India